STRATEGIC META ADS & CREATIVE SYSTEM FOR E-COMMERCE BRANDS
THE WORK SPEAKS FOR ITSELF
Real case studies and unedited snapshots from our clients' ad accounts, launches, and Slack channels.
"The thought and support that Jackie gives to running ads is unmatched. I've never worked with someone with more skill, brilliance, and understanding. My ads generated leads for under $3 and a 6X ROAS."
"We spent 35% less on ads for our course creator client and got better results in her launch than the year before. She had an overall 900% ROAS!"
"When Nicki came to us, she wanted to scale her business, but felt stuck at $1M. Our ads cut her cost per lead in half, doubled her sales, and scaled her 7-figure business to multiple 7-figures in just one year."
FROM THE TRENCHES // RAW PROOF
Unedited screenshots of actual Meta Ad accounts, team Slack threads, and client messages. Click any card to inspect full size.
Live Ads Manager Dashboard
From $1,997.36 ad spend • 46.51x ROAS — unedited Ads Manager pull showing 31 website purchases converting at an average 46.51x ROAS across creative iterations.
NOT ANOTHER COOKIE-CUTTER MEDIA BUYING AGENCY
Most agencies treat Meta ads as a media buying game and blame your targeting or budget when numbers tank. Modern Meta advertising is a creative and messaging game. We build and manage the entire paid social ecosystem that scales e-commerce brands.
CREATIVE STRATEGY
Angle & Hook Development
- ✓Audience psychology & hook strategy
- ✓Competitor & market messaging teardowns
- ✓Testing roadmaps mapped to buyer intent
IN-HOUSE PRODUCTION
Filmed & Edited (Zero AI)
- ✓Product b-roll & creator-led videos
- ✓UGC-style & founder-led video ads
- ✓High-converting static & carousel variations
META ADS MANAGEMENT
Campaign Setup & Scaling
- ✓Precision campaign architecture & testing
- ✓Weekly performance analysis & budget scaling
- ✓Continuous creative rotation before ads fatigue
THE STRIKE™ FRAMEWORK
Marketing Mavericks uses our proprietary STRIKE™ framework to build the creative firepower and media buying precision behind scalable Meta ad campaigns.
STRATEGY
Define your unique positioning, messaging angles, and buyer psychology before spending ad budget.
TARGETING ALIGNMENT
Align campaign structure with purchase intent, product positioning, and conversion funnel stages.
RESPONSE CREATIVE
Produce ad creative designed to generate engagement, clicks, and conversions. 100% human-created — zero AI.
ITERATION
Continually iterate on winning messaging angles and test fresh hooks and video formats before fatigue hits.
CONVERSION KEYS
Optimize the landing page experience, product offers, and funnel flow to maximize return on ad spend.
EXPANSION
Scale budgets aggressively and responsibly once profitable creative angles and return metrics are proven.
WHY TRADITIONAL AGENCIES FAIL AT PAID SOCIAL
Most agencies operate as media buyers who blame your product when ads fail. We operate as a creative-led ads partner responsible for the entire engine.
Zero AI. Zero Generic Templates.
Every ad is filmed, scripted, and edited by real creative strategists who understand what moves buyers to purchase. No automated AI hallucinations or generic Canva swipes.
Full-Stack Paid Social System
We don't just tweak bids in Meta Ads Manager. We architect the messaging, write the hooks, direct and film creator content, and run continuous creative tests.
Dedicated Production Days
Your creative is batched into scheduled production days, keeping a steady rotation of fresh video hooks and variations ready so your ads never suffer creative fatigue.
Direct Founder-Led Strategy
You aren't handed off to a junior intern who just started yesterday. Jackie brings 10+ years of senior paid ads experience directly to your account architecture.
10+ YEARS RUNNING PAID ADS FOR MULTI-MILLION DOLLAR BRANDS
Jackie Ellis built Marketing Mavericks after 10+ years managing high-budget Meta ad campaigns for multi-million dollar brands. She saw the standard agency playbook first-hand: agencies taking retainers, tweaking bids in Ads Manager, running the same stale creative until it died, and blaming the client when ROAS plummeted.
She founded The Marketing Mavericks to fix that broken model: a boutique, high-touch partner that combines senior Meta media buying with dedicated in-house video and static creative production.
"Modern Meta performance isn't just media buying. It's a messaging game. The brands that scale profitably have a systematic engine for producing and testing creative that connects with buyer psychology."
YOUR STORE DESERVES MORE THAN BASIC MEDIA BUYING
BRAND POSITIONING & HOOKS
Uncover what makes your product irresistible and transform that into high-converting hooks.
FULL-FUNNEL META ADS
Prospecting, retargeting, and dynamic catalog campaigns structured around customer intent.
CREATOR & UGC ADS
Authentic, relatable video ads filmed in-house that stop the scroll and build immediate trust.
DATA-DRIVEN SCALING
Systematic budget scaling based on real ROAS and customer acquisition cost — not vanity metrics.
FROM STRATEGY TO EXECUTION
AUDIT & HOOK STRATEGY
We deep-dive into your Meta ad account, conversion data, and offer to find hidden leaks before spending budget.
IN-HOUSE CREATIVE PRODUCTION
Our team scripts, films, and edits your initial video hooks, UGC ads, and static creatives — 100% human, zero AI.
LAUNCH, TEST & SCALE
We launch targeted campaign structures, run continuous creative testing, and scale winning angles profitably.
PRECISION OVER GUESSWORK.
CREATIVE-FIRST META ADS
Modern paid social is won on creative and messaging, not just media buying tricks.
ZERO AI, ZERO TEMPLATES
Every ad script, hook, and video is crafted by real creators who understand buyer psychology.
DATA-DRIVEN ITERATION
We continuously analyze ROAS, drop-off, and CPA to rotate fresh creative before fatigue sets in.
READY FOR YOUR NEXT MOVE?
BEFORE WE TAKE OFF
LET'S BUILD WHAT'S NEXT FOR YOUR BRAND.
See if The Marketing Mavericks is the right fit for your e-commerce brand.